Marketing And Loyalty – Leverage these 6 Overlaps to get Results Marketing and customer loyalty are two key drivers of growth for any business. While marketing attracts new customers, loyalty ensures they keep coming back. The relationship between these two areas runs deeper. Here are seven areas of overlap between marketing and loyalty, and ideas […]
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A Treasure Trove: How to Use the Data Collected by a Shopify Loyalty Program Data is everything. The more information you have about your customers, the better you can treat them. And happy customers are loyal customers who keep returning, creating more business and profits for you. The overall goal of a loyalty program is
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So You’re Setting Up a Shopify Loyalty Program: 10 Things to Consider You’re getting ready to launch your brand new Shopify store and no doubt are feeling both excited and apprehensive. There are so many things to think about and you want to make sure you get off to the best possible start. The number
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The Hidden Value in a Standalone Loyalty Program As a business owner, you have plenty of decisions to make, but none are as important as those that impact the behavior of your customers. Standalone Loyalty programs can help you reach that goal. You need to do whatever it takes to keep customers coming in the
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Guide to Ecommerce Success: Drive Your Business with Shopify & WooCommerce Tools and Loyalty Programs A stock of great products is no longer enough to run a successful online store. With ever-increasing competition, you need a strategy to help you stand out and convert as many website visitors as possible into loyal fans and repeat
Decoding Loyalty Programs: The Psychology Behind Customer Retention From coffee shops to airlines, thousands of businesses offer loyalty programs. These programs reward customers for their repeat purchases to encourage continued loyalty thus increasing business revenues. Given their success in helping to retain customers, loyalty programs are growing in popularity and customers have come to expect
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How a Great Customer Loyalty Program Can Boost Your Shopify Store A Loyalty Program can help you build relationships. How can you guarantee that your ecommerce business will be successful? Spoiler alert – you can’t. There are over 1 million Shopify stores around the world, including well over 100,000 in the UK alone (and that’s just
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5 Great Ways To Retain More Customers For Your Shopify Store Every merchant wants their Shopify store to be a success, and with competition at an all-time high, you can’t leave things to chance. Most online merchants divide their time between trying to attract new customers and working to hold onto the old ones. Studies
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Ultimate Guide to Shopify Loyalty Programs It’s common knowledge in the business arena that repeat customers are cheaper to acquire than new ones and better still, they generate more income than first-time buyers. Studies show that in many ecommerce businesses, 65% of a company’s business comes from returning customers. A mere 5% increase in customer retention can
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Developing personal relationships The financial instability caused by Covid, and the current war between Russia and Ukraine continues to impact upon the way customers shop. Adapting to the challenge of the cost-of-living crisis requires small business owners to be more inventive and seek new ways to adapt to a changing marketplace. As a small
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